Huawei

Huawei Summer Hits was a promotional campaign offering selected devices at attractive prices, including laptops, smartphones, tablets, smartwatches, and accessories – all presented in a summer-inspired visual setting tailored to users looking for tech to match their holiday lifestyle.

The campaign deliverables included:

• strategic campaign messaging,

• a dedicated landing page,

• social media and rich media assets.

The campaign launched across a wide geographical scope: Central and Eastern Europe (including Poland, Czechia, Romania, Hungary, Slovakia, Bulgaria, and Slovenia), the Baltics, Nordic countries, Cyprus, and the Faroe Islands.

A vibrant color palette and a laid-back communication tone brought a distinctly summery feel to the campaign, reinforcing the message of sunny tech deals at the perfect time of year.