Versace & Trendy Opticians | Górecki Studio                           ![Versace Trendy Opticians torba prezentowa scena](https://gorecki.studio/_static/storage/uploads/62085dae-14ae-457f-9e8b-ee2bcf15c3b8/versace-trendy-opticians-torba-prezentowa-scena.jpg/crop_1879_3337_1561_0,fm_jpg,q_80,w_1000/versace-trendy-opticians-torba-prezentowa-scena.jpg?signature=0de9a5b50e5ad247631072295058ef0dc8ff99c7d126cff9b8fe68382163d0cc)

   Versace & Trendy Opticians
================================

 For an exclusive event at Trendy Opticians featuring Versace, we designed a set of promotional materials including gift bags and invitations – all tailored to reflect the brand’s premium character.

   About

   Year   2023

  Client   Trendy Opticians

  Sectors   Fashion and Luxury

  Services   Branding and Graphic Design

   Promotional Materials
-----------------------

- **Gift Bags** – Designed with a dominant custom pattern and centrally placed event branding, these bags exude sophistication and align seamlessly with the event’s upscale ambiance.
- **Invitations** – Maintaining a consistent aesthetic, the invitations feature a sleek black envelope, emphasizing the event’s exclusive nature and high-end appeal.

       ![Versace Trendy Opticians torba prezentowa okulary](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-torba-prezentowa-okulary.jpg/crop_2479_2478_339_462,fm_jpg,q_80,w_1000/versace-trendy-opticians-torba-prezentowa-okulary.jpg?signature=19b47285b0c049dee7689c06dc66a623d1b54c6ff03a67e972dfe956293a8e7a)         ![Versace Trendy Opticians zaproszenie koperta](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-zaproszenie-koperta.jpg/crop_3198_3200_647_0,fm_jpg,q_80,w_1000/versace-trendy-opticians-zaproszenie-koperta.jpg?signature=a0f7e03e436eba128f2a4ea601138b14fcb321945455d412e84ed4b7e3d98289)

      ![Versace Trendy Opticians pattern](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-pattern.png/crop_2560_1440_0_0,fm_png,q_80,w_1000/versace-trendy-opticians-pattern.png?signature=1ba2ab65eafcceed675392ae4aa1ba6591301185545fdb1444e099c7e856dc2b)    Graphic Motif
---------------

The visual concept centers around a bespoke pattern inspired by signature elements of the Versace brand:

- **The iconic Medusa emblem**, set within geometric Greek ornaments.
- **Baroque embellishments**, adding layers of elegance and extravagance to the composition.
- **A premium color palette** combining black, pink, and gold-yellow accents, reinforcing the luxurious character of the brand.

      ![Versace Trendy Opticians torba prezentowa](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-torba-prezentowa.jpg/crop_3000_2993_0_733,fm_jpg,q_80,w_1000/versace-trendy-opticians-torba-prezentowa.jpg?signature=a174e0d4c954d2ce25673ec0e136b98d7fad2e8934c4f6bd6afdaa10a41d8c47)         ![Versace Trendy Opticians zaproszenie krzesło](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-zaproszenie-krzeslo.jpg/crop_2000_2002_0_495,fm_jpg,q_80,w_1000/versace-trendy-opticians-zaproszenie-krzeslo.jpg?signature=db86f9c82e6a92c318f7fc814e1f91ae0be628b0b32110fcd27efb4e902058e1)

  Outcomes
----------

The comprehensive design approach resonates with Versace’s DNA — **luxury, extravagance, and timeless elegance** — enhancing the prestige of the event and leaving a lasting impression on attendees.

      ![Versace Trendy Opticians zaproszenie](https://gorecki.studio/_static/storage/uploads/a7b4e92d-0d4e-4bca-8f09-0d3521558e94/versace-trendy-opticians-zaproszenie.jpg/crop_4500_3000_0_0,fm_jpg,q_80,w_1000/versace-trendy-opticians-zaproszenie.jpg?signature=5afbcaafa793e6469ab4644aa95a1d91df6a8294f1b863bb2fe5e21008f2169f)

 ![]()

  Credits

   Agency   Walk Creative

  Art Director   Przemysław Górecki

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